MakeUp in World

2025 February, 12 & 13

LA Convention Center

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2020 Futures: What are the trends to watch for the new decade?

MakeUp in LosAngeles 2019

From beauty, food and packaging developments, brands are adapting to the ever-evolving consumer landscape.

This session will explore key trends from Wunderman Thompson Intelligence and highlight macro shifts that are dictating the major trends companies will need to be aware of to future-proof themselves for the decade ahead.

The MakeUp in LosAngeles team is looking forward to welcoming you February 11&12, 2020 at the Los Angeles Convention Center for an amazing 5th edition !

Emma leads creative innovation at J. Walter Thompson’s Innovation Group. She curates all visual content, leads creative consultancy and presents across all Innovation Group verticals. She leads creative execution of Innovation Lab products, designing and commissioning experts to create concepts for brands based on trends.

Emma is the former Art Director of Monocle, leading the art direction and design for the international Monocle brand. She also led project collaborations with brands including, BMWi, Gap, Mackintosh, Santoni, and Switzerland Tourism Board.

Emma frequently writes opinion pieces on design and visual culture, she has also lectured at the Milan Fashion Institute, the Media Summit New York, and is part of the Color Awards 2017 judging panel.