MakeUp in World

2024 February, 14 & 15

LA Convention Center

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George Rivera

George Rivera

Kolmar USA


With 30+ years of experience in Pigment Science, Cosmetics and Skincare, I am the interim Chief Executive Officer of Kolmar USA.
Starting my career in the beauty industry developing and overseeing the manufacture of pigments and dyes for Hilton Davis, leading to the modernization of the color cosmetic shading process at Kolmar Laboratories through the development and implementation of Color Computer systems as a Quality Control and R&D tool. Later, joining Intercos America as the Director of Operations overseeing US R&D, Project Management and all Quality and Manufacturing related responsibilities in the US.
The following 15+ years were dedicated to L’Oréal USA, where I served as the Head of Open Development for the Americas in Skincare and Senior Scientific International Liaison. Here I managed all aspects of the R&D Product Development process across color and skincare categories while managing brand scientific communications in the Americas Zone for skincare.