SKINCARE & MAKEUP 
INSPIRATION

“MakeUp in™” is a world of its own within the skincare and makeup industries. Suppliers, brands and trend setters come together in the heart of mythical cities, Paris, New-York, Los Angeles & Shanghai, to give life to new lines and products.

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Inspiring Skincare & Makeup business worldwide

Next Rendez-vous

Vector 42

16 & 17 February 2023

L.A. CONVENTION CENTER

16 & 17 June 2022

CARROUSSEL DU LOUVRE

7 & 8 June 2022

SHANGHAI EXHIBITION CENTER

14 & 15 September 2022

RIVER PAVILION - JAVITS CENTER

News

Track down the best of global cosmetic trends and innovation

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What novelties and products will you find at MakeUp in Paris 2022?

The iconic competition, MakeUp in IT Awards rewards annually cosmetic innovation in formulation, turnkey services, packaging, accessories and ingredients. The IT Awards…

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Trends

Why are beauty brands investing in the metaverse?

Present in all the articles in the marketing, IT and now mainstream press, the metaverse is trendy. But behind this term and…

How-to-get-a-place-in-the-Chinese-market_MakeUp_in_Paris

Trends

How to get a place in the Chinese market?

The largest market in the world is also known to be one of the most difficult. Here are some keys to getting…

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MakeUp in Paris returns for its 12th edition

MakeUp in Paris returns on June 16 and 17, 2022 at the Carrousel du Louvre for its 12th edition, gathering and inspiring…

anti-aging

Trends

How to talk about anti-aging without being anti-aging?

While Adélaïde LOHIO, founder of L’Observatoire Beauté – a weekly trendletter on beauty news – has made seniors her latest favorite subject…

MakeUp in Paris 2021

Show

French cosmetics are shining worldwide

A small corner of light in the French commercial scale, the tricolored beauty industry has recovered from the 2020 air gap. Exports…

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