MakeUp in Paris

SKINCARE & MAKEUP 
INSPIRATION

“MakeUp in™” is a world of its own within the skincare and makeup industries. Suppliers, brands and trend setters come together in the heart of mythical cities, Paris, New-York & Los Angeles, to give life to new lines and products.

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Inspiring Skincare & Makeup business worldwide

Next Rendez-vous

Vector 42

12 & 13 February 2025

L.A. CONVENTION CENTER

18 & 19 June 2025

CARROUSEL DU LOUVRE

18 & 19 September 2024

JAVITS CENTER

News

Track down the best of global cosmetic trends and innovation

Ewelina's Trends

Trends

Unveiling the Latest Skincare and Makeup Trends in the USA

In the dynamic world of beauty, skincare and makeup trends significantly influence how individuals express themselves and care for their skin. From…

Wellness

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Beauty Beyond Borders: Explore Wellness and Longevity Throughout Our Conference Sessions!

In today’s evolving beauty landscape, change is not just imminent—it is already here. Embracing holistic wellness, the industry now emphasizes long-term health and vitality over temporary…

Danessa

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Discover Danessa Myricks’ Journey: An Exclusive Keynote at MakeUp in NewYork!

Explore the dynamic world of makeup with Danessa Myricks, from her beginnings as an “accidental makeup artist” to becoming a pioneering beauty brand founder.…

Creames Banner

Trends

How Solar Products Are Entering Our Daily Lives

Solar products have long been confined to seasonal products, associated with vacations and beaches. However, their place in consumers’ skincare routines is…

Mup24 Thank You

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Thank you for making beauty shine at MakeUp in Paris!

The MakeUp in team is delighted to have welcomed you, enthusiastic and passionate, for its 14th edition! Right from the entrance, immersion…

Social Books

Trends

Key Skincare Trends on Social Media

Social media’s role in beauty continues to expand and evolve from a place of inspiration to a source of innovation. New trends,…

Cleanser

Trends

What is makeup without a good cleanser?

Cleansing can dramatically change skin texture, hence enhancing makeup adherence and finish. In Asia, cleansing , as part of skincare , can…

Black Beauty

Trends

Black Beauty Consumer Trends through TikTok

Spate’s report, Black Beauty Consumer Trends on TikTok, created in collaboration with SULA LABS, is a groundbreaking resource for brands aiming to…

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