World Skincare and Makeup trends

Explore the best of global cosmetic trends and innovations

US Prestige Beauty Industry Sales Grow by 8% in the First Half, Circana Reports

In the first half of 2024, the U.S. prestige beauty market grew by 8% to $15.3 billion, while sales at mass merchants held flat, according to Circana, a leading advisor on the complexity of consumer behavior. Below are the key highlights and takeaways across the beauty landscape through the first six months of the year. […]

Travel and Fitness Fuel the Leisure Body Boom in the U.S.

With travel levels set to exceed pre-pandemic flows for the first time in 2024, Cosmetics Inspirations & Creation explores the emergence of the Leisure Body, and the aspiration for skin that is primed, perfected and fully protected for the outdoors. The global fitness boom (30% of Gen Z regularly use fitness facilities, while a further […]

Asian Beauty Trends in Hydration

A perfectly hydrated skin is the ideal base for makeup. Hydration is the cornerstone of healthy skin in Asia, associated with plumpness, radiance, and glow. In China, the focus this year is on providing hydration for dry sensitive skin, a category defined as follows: due to damage to the skin barrier, a large amount of […]

Unveiling the Latest Skincare and Makeup Trends in the USA

In the dynamic world of beauty, skincare and makeup trends significantly influence how individuals express themselves and care for their skin. From enhancing natural radiance to making bold statements, the beauty landscape in the USA features a myriad of trends that cater to diverse preferences and lifestyles. Here are some of the hottest skincare and […]

How Solar Products Are Entering Our Daily Lives

Solar products have long been confined to seasonal products, associated with vacations and beaches. However, their place in consumers’ skincare routines is gradually evolving. Sunscreen products are thus at a crossroads: they play a public health role in the prevention of skin cancers (even if the regulations do not allow this claim, studies prove it), […]

Beyond its borders, Beauty Goes 360

The notion of beauty, and more broadly the industry it spawns, is at a crucial moment of identity redefinition. Once seen simply as an aesthetic pursuit, beauty is now moving beyond this superficial dimension to take on a much deeper meaning, inviting itself into new spheres. Today, when we speak of beauty, we no longer […]

TikTok doc disrupting the beauty market

Digital platforms shape trends and influence industries and TikTok has emerged as a significant force in the world of beauty and skincare. The platform’s unique blend of visual content and rapid dissemination has revolutionized how information is accessed and consumed, impacting everything from consumer habits to professional practices. This evolution goes beyond mere trends, signaling […]

The Revolution of Lip Love

Picture the scene, you are stood Infront of the mirror, admiring the slight pout of your lips, and while they’re very nice, you can’t help but wonder what they’d look like with a bit more volume, a bit more presence! You’ve seen those lush, full lips on others, and there’s a whisper of desire to […]

The Rise of Pro-Aging – Transforming The Narratives Around Age

Source de l’image : Haus Labs by Lady Gaga The relation to aging is in deep metamorphosis, and the Beauty industry needs to adapt to this evolution. With Gen X and Boomers living longer, and looking to age gracefully, and the Gen Z undertaking preventive measures, like Botox, the “anti- aging” market is shifting toward […]

2024 Annual Trends Report

In the dynamic world of beauty, keeping abreast of emerging trends is essential for brands to thrive in a competitive environment. Spate’s thorough examination offers insights into the expected trends, claims, and consumer interests for 2024, covering Skincare, Hair, Makeup, Fragrance, and Bath & Body. A prominent feature of the report is its focus on […]