World Skincare and Makeup trends
Explore the best of global cosmetic trends and innovations
Feel Good Products
Makeup and skincare form an important connection with our mental health and personal expression, as sensorial, shape-shifting, and feel-good products encourage play, cosmetic experimentation, and joyful individuality. Shape-Shifting Textures There is a clear, unifying theme for sensorial exploration, personal expression, and feel good fun through skincare and makeup. Thematic, immersive concepts like Faber Castell’s TriP […]
SPF-Infused Cosmetics & Skincare
The market for suncare products has grown exponentially in recent years. The main reason? Product innovations that turn sunscreens into fun and original luxury products. Sun care has grown exponentially as a market over the last few years, as new product innovations transform sunscreen into something luxe, fun, and fresh. We’ve seen several shifts within […]
Light as Air
A need for gentler, kinder routines results in sensorial engaging products that softly soothe consumer senses, with light-as-air textures, soft touch packaging, and comforting products that keep us feeling calm. Consumers are taking the necessary time to reconnect with themselves, reexamine routines, and nourish their lives, resulting in an increased demand for meaningful, thoughtful designs […]
Asian Make up trends for Spring Summer 2024
Spring/Summer 2024 makeup looks in Asia continue the trends from 2023, focusing on subtlety and enhancing the skin’s natural features to achieve a nuanced and healthy glow. Key concepts include ‘Inherent Glow,’ ‘Skin Vitality,’ and ‘Moisturized Radiance.‘ Plumpness is emphasized, extending from the skin to the lips, with the popularity of highlighters, glosses, balms, and […]
Everyone falls for French pharmacy
Apart from the iconic landmarks of France that attract travelers from around the globe, tourists have found a new fascination: French pharmacies. More than just places to pick up prescriptions, these local shops have become must-visit destinations, offering a unique glimpse into the heart of French beauty and wellness culture. But what makes these pharmacies […]
How is Gen Z appropriating beauty codes and hacking them?
Generation Z, young consumers aged 13 to 26, are at a key stage in their identity construction. where self-exploration and self-affirmation are at the heart of their daily concerns. For them, beauty plays a major role, enabling them to experience their identities in motion. In the process of this creative exploration, they don’t hesitate to […]
Climate-Adapting beauty
In an ever-changing world, adapting our skincare routines to varying environmentalconditions has become essential. Climate-adapting skincare is an emerging trend thatrecognizes the impact of environmental factors on our skin’s health and appearance. Bytailoring products to address specific climate-related concerns, this innovative approachensures optimal skincare performance. Let’s explore the concept of climate-adaptingskincare and discover the objectives […]
What’s Next for Anti-Aging: Seizing Opportunities between the Blurred Lines
As consumers become more knowledgeable and curious, their expectations, especially in the world of beauty, become increasingly complex and lines start to blur between what used to be clear cut territories. Consumers now adhere less to strict categories; instead, they seek out products that cater precisely to their individual needs. For instance, consumers have recently […]
What does beauty industry innovation really mean?
The cosmetics and personal care sector thrives on what’s now, what’s new, and what’s next. There is an insatiable appetite for novelty among marketers, manufacturers, and media; among chemists, consumers, and CEOs. Everywhere you look in beauty, it seems as if ‘newest’ equates to ‘best’. We find ourselves now on the brink of the next […]
Skincare novelty « Fermented Beauty »
Interview with Nathalie Dessirier, Marketing Director at MS BEAUTILAB Why did you decide to focus on “fermented beauty”, new trend which, according to the market research firm WGSN, is going to have a long-lasting impact on the beauty market? To revive an ancestral process of green chemistry, whose benefits are known and sought after by […]
Nouveau Goth
Modern goth goes glam, as an updated take on darker makeup moods combines the aesthetic of an emo haute couture catwalk, as punk and grunge inspired styles boom on TikTok and aesthetics like “gothcore” and “dark naturalism” inspire creativity. Modern goth goes glam, as an updated take on darker makeup moods combines the aesthetic of […]
Y2K Revival
Nostalgia continues to reign supreme over the beauty industry, as we see a strong interest in Y2K beauty aesthetics, driven by Gen Z’s obsession with aesthetic experimentation and need for feel-good play, as early 00s style captures the imagination of expressive, curious young consumers. Nostalgia continues to reign supreme over the beauty industry, as we […]
Cyber Era
As technology propels us into a new era, we become fascinated by alien life forms and virtual avatars, as we embrace a digital-age aesthetic, with beauty products inspired by futuristic colors and other-worldly textures. As technology propels us into a new era, we become fascinated by alien life forms and virtual avatars, as we embrace […]
