Annie Begnaud, founder of ab agency, advises and supports companies in their business development challenges.
By combining her strategic vision of markets and her operational expertise, she accelerates your projects for implementation, expansion, innovation, value proposition competitive relevance as well as partnerships in the beauty and luxury ecosystem.
Annie is an expert in this sector with a career that includes managing business units, developing disruptive concepts in the packaging industry, and extensive experience in managing complex projects and consultative selling with major global players.
MarTech solutions addressing transparency, traceability, loyalty have been a second area of expertise for a number of years.
She is a board member of CEW France.
