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Over the past few years, the market has seen the emergence of more and more brands with expert positioning and an assertive scientific image. The global market for cosmeceuticals, which target skin problems and are often sold in pharmacies, …

You know how to light up a room! We’re thrilled to have shared the incredibly successful 13th edition of MakeUp in NewYork with you – where two remarkable days were dedicated to beauty innovation, co-creation, forging new collaborations, and exploring emerging trends. …

From over 100 products entered in the competition, 28 new skincare and make-up products were nominated for this year’s MakeUp in NewYork Innovation & Trends (IT) AWARDS. In July, a panel of 12 international experts, serving as the jury, …

Since the pandemic has reinforced the need to take ownership of one’s individual health and wellbeing, wellness is becoming more embedded in mainstream consumer lifestyles. High-profile lawsuits, recalls and environmental crises also contributed to greater consumer demand for beauty …

Are you a startup brand with a unique concept for a makeup or skincare product line? We are currently searching for founders of makeup and skincare brands to pitch their innovative concepts “Shark Tank” style to a distinguished panel of industry leaders at MakeUp …

Introducing our new Ambassador for Makeup in NewYork, expert in skincare. Her extensive experience and knowledge have shaped her understanding of the industry, making her an invaluable addition to our event. Discover her insights on the evolving relationship between …

Prepare to be inspired by some of the industry’s top luminaries, including Mintel, Cosmetics Inspiration & Creation, and Estee Lauder… as they delve into the exciting future of technology in the beauty sector on Wednesday, September 20th! Join us as …

MoCRA, what to expect from December 29, 2023? Starting right after MakeUp in NewYork, the Modernization of Cosmetics Regulation Act (MoCRA) in the United States will mark a revolutionary turning point for the industry and we will unravel every aspect of it! Behind each …

Held on September 20 and 21, 2023 at the Javits Center, MakeUp in NewYork promises to be a unique skincare and make-up experience. Unlock the latest cosmetic trends, discover innovative ingredients, packaging, and turnkey services while connecting with over 150 …