MakeUp in World

18 & 19 September 2024

From 9am to 5pm - Javits Center

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You’re invited to explore the hottest beauty trends and innovations!

You're Invited To Makeup In Newyork

Dear MakeUp in Member,

You’re invited to MakeUp in NewYork!

Held on September 20 and 21, 2023 at the Javits Center, MakeUp in NewYork promises to be a unique skincare and make-up experience.

Unlock the latest cosmetic trends, discover innovative ingredients, packaging, and turnkey services while connecting with over 150 premier suppliers eager to co-create the future of skincare and makeup bestsellers alongside you!

MakeUp in New York is the perfect place for emerging indie brands and established legacy brands to explore a multitude of opportunities and elevate your beauty business to new heights.


+150 creative, innovative, and smart suppliers!

A panel of international vendors from America, Europe and Asia, including 35 new exhibitors, will present their latest products and services on the market. Immerse yourself in a comprehensive showcase of cutting-edge formulations, innovative packagings, premium ingredients and essential beauty accessories.

Valuable insights and keys to decipher the market stakes!

Experience a spark of creativity as you immerse yourself in 10 captivating workshops. Engage with renowned trend agencies like BEAUTYSTREAMS, PECLERS, FASHION SNOOPS, and COSMECTIC INSPIRATION AND CREATION offering in-depth analysis on emerging trends and fresh market perspectives!

NEW! Our brand-new conference area will host a panel of experts covering topics such as ustainable packaging, ingredient-led beauty, the impact of MoCRA on the US market, emotional reactions to scent and touch, the rise of mental and physical well-being in skincare, sunscreen choices, ingestible beauty, evolving beauty formulations, accessible beauty and much more…

Join us for these engaging conference sessions and workshops and get valuable insights to stay informed and inspired!

The beauty innovations of tomorrow!

Explore beauty and innovation at the IT Awards competition, featuring the latest in makeup, skincare and hybrid technology. Witness never-before-seen innovations selected with care while four winners will be rewarded in formulation/ingredients, turnkey services, packaging, and accessories.

Join us and see what the world of beauty has in store for you this year! We can’t wait to welcome you!