MakeUp in World

2025 February, 12 & 13

LA Convention Center

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Addison Cain

Addison Cain Headshot (2022)


Beauty Strategy & Innovation Manager

Addison Cain, Beauty Strategy & Innovation Manager at Spate, is a passionate beauty expert who uses her knowledge to guide and support product launches, brand strategy, and marketing. Brands she’s worked with in the past include up-and-coming favorites like Naturium and cult classics like Sunday Riley. Using a deep understanding of the beauty space combined with Spate data, she provides valuable, actionable insights for brands in the beauty, personal care, wellness spaces, and beyond.