US Skincare and Makeup trends

07/12/2023

Korean Skincare Trends

The Korean skincare market, renowned for innovation and trend-setting, has witnessed a notable surge in specific skincare trends, as revealed by search data. Spate’s latest review of this data offers a comprehensive review of these trends, emphasizing the shifting …

Skincare

30/11/2023

Trend Watch – MakeUp in LosAngeles 2024

By Ana Allen, MakeUp in LosAngeles 2024 Ambassador Introduction: This trend report will touch upon what is driving the market for makeup and skincare in North America, drilling down on the state of the market, the key trends and …

MakeUp, Skincare, Trend

27/11/2023

Health at the heart of consumers’ expectations of virtuous beauty

Virtuous beauty encompasses notions such as “clean beauty” and “green beauty”. To gain a better understanding of what consumers expect from these concepts, NellyRodi used a social media listening survey, analysing almost 2.5 million online conversations in France and …

28/09/2023

CRYO FOR ALL ? HOW CRYOTHERAPY IS BECOMING AN HOLISTIC TREND

Introduction Cosmetic cryotherapy is emerging from its elitist past to reveal itself as an accessible innovation. It embodies a harmony between technology, beauty and well-being, redefining the way we think about our relationship with cold on the one hand, …

22/11/2022

What does beauty industry innovation really mean?

The cosmetics and personal care sector thrives on what’s now, what’s new, and what’s next. There is an insatiable appetite for novelty among marketers, manufacturers, and media; among chemists, consumers, and CEOs. Everywhere you look in beauty, it seems …

Innovation

11/02/2022

Skincare novelty « Fermented Beauty »

Interview with Nathalie Dessirier, Marketing Director at MS BEAUTILAB Why did you decide to focus on “fermented beauty”, new trend which, according to the market research firm WGSN, is going to have a long-lasting impact on the beauty market? …

Formulation

01/12/2021

Nouveau Goth

Modern goth goes glam, as an updated take on darker makeup moods combines the aesthetic of an emo haute couture catwalk, as punk and grunge inspired styles boom on TikTok and aesthetics like “gothcore” and “dark naturalism” inspire creativity. …

MakeUp

18/11/2021

Y2K Revival

Nostalgia continues to reign supreme over the beauty industry, as we see a strong interest in Y2K beauty aesthetics, driven by Gen Z’s obsession with aesthetic experimentation and need for feel-good play, as early 00s style captures the imagination …

MakeUp

12/11/2021

Cyber Era

As technology propels us into a new era, we become fascinated by alien life forms and virtual avatars, as we embrace a digital-age aesthetic, with beauty products inspired by futuristic colors and other-worldly textures. As technology propels us into …