MakeUp in World

2025 February, 12 & 13

LA Convention Center

Badge Request


The Beauty Tank: Skincare

Tuesday 14 February
2:30 pm

The creative revolution continues. As consumer confidence grows and their skills develop, we see a desire to express individuality through exquisite artistry. Positivity is reflected in a maximalist approach to makeup and a bold acceptance of identity. TikTok is the primary tool for education, and in this space, niche is the norm and micro-expressions are the new mainstream.

Raquel Wong

Director of Marketing


Chiraz Bouaziz

Expert in Cosmetics Regulation & Business Development


Madeline Leonard

Owner/Director & Brand Consultant

Cloutier Remix

Ana Allen

Product Developer & Consultant

Access Beauty Insiders

Kristina Mcinnis

Influencer, blogger and founder


Daniela Ciocan


Access Beauty Insiders

Leah Vairo

Co Founder and Vice President

Darya Hope