European Skincare and Makeup trends

26/05/2023

Singular beauty: from inclusivity to individuality

Today, deﬁning individuals solely by their genetic or cultural origin is no longer sufﬁcient. Consumers expect to be addressed on a more personal level, and they expect brands to consider many facets of their cultural, geographical, spiritual, societal, and …

Marketing

23/05/2023

Lips in Asia are all about finishes this season

Remember last year, lip shades were all about complexion-matching and nude shades, as well as muted, low saturated tones. This Spring-Summer season, the lip category is being redefined by textures and finishes. Trendy looks Plumpy shiny lips are in …

MakeUp

22/05/2023

How beauty products can replace, support or enhance the aesthetic medicine journey

Today, our beauty routine is shared between cosmetics products and tweakments (non-invasive treatments like fillers, Botox and other micro-procedures). Globally tweakments are booming. Over 7 million people in the US alone underwent Botox in 2022 (The Aesthetic Surgery Education …

Ingredients

19/05/2023

Product design as a key success factor

According to FEBEA, no less than 170 cosmetic brands are created in France every year. So imagine the staggering figures if we add even just China and South Korea. With a global market expected to be worth $863 billion …

Cosmetics

17/05/2023

Smart Spending in Beauty: Understanding Consumer Behavior in times of Economic Turmoil

As the world’s economy continues to fluctuate, the rising cost of goods has become an increasingly pressing concern for consumers. In fact, price hikes are affecting purchasing decisions in various industries, including the beauty industry. Consumers are facing tough …

Marketing, Packaging

15/05/2023

Vulnerability: a new beauty asset

After reconnecting with authenticity, celebrating unique beauties, and experiencing the importance of ‘Mental health’, Beauty-Cosmetics, a faithful mirror of identity issues and our relationship with the world, invites us to cultivate vulnerability. In an increasingly uncertain and uncomfortable world …

10/05/2023

Ingredients inspired by traditional medicines

The beauty industry’s focus on natural ingredients and ancestral practices has led to the incorporation of remedies inspired by traditional medicines into beauty products.These remedies, which have been used for centuries, are known for their effectiveness in preventing and …

Cosmetics, Ingredients

04/05/2023

HyperFemme Indulges In Whimsical Femininity

Playful, sensorial, and nostalgic, we see feel-good components collide with a resurging celebration of feminine energy to create an unabashedly girly beauty mood. As hype grows for the upcoming Barbie movie and #Barbiecore shows no signs of slowing, consumers …

Cosmetics, MakeUp

12/08/2022

Choosing between green-beauty and green washing

With an estimated turnover of 213 billion euros in 2020 and an increasing trend every year, the beauty industry inevitably has an impact on the environment. In France, it is responsible for around 55,000 tons of plastic per year, …

Clean Beauty, Packaging, Supplier

18/06/2022

Skin First

Everyone agrees: the last two years have accelerated existing trends. Changes in our daily lives, from home working, to wearing masks or using hand sanitisers several times a day, have of course had an impact on our approach to …