MakeUp in World

2025 February, 12 & 13

LA Convention Center

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The Connected Customer Through Connected Cosmetics

MakeUp in LosAngeles 2018

What does your lifestyle have to do with your skin? Everything.
Bianca de la Garza Beauty understands your skin is “connected” to every organ in your body. What you eat, drink, think about, and do impacts how healthy your skin can be—and how healthy you can feel. The inner GLO translates to our outer GLO. This inspires our philosophy that we call Connected Beauty- the Future of Connected Cosmetics.

Bianca de la Garza is a Mexican American beauty line founder and television personality with more than 20 years of tv experience across the globe. Bianca received an Emmy® nomination for her Royal Wedding coverage in London of Prince William and Kate Middleton. Her award-winning reporting exposed and closed an illegal sweatshop on the California/Mexico border.

Gary Montalbano has over 30 years in the cosmetic industry, working for L’Oréal, Avon and Estee Lauder. Gary has worked with established brands such as Clinique, Lancôme, La Mer, Jo Malone and Bobbi Brown. In his career he has worked directly with Marketing, R&D, Product Development and supply chain. Most recently Gary and Jeremy Cohen co-founded CMSmartconnect to help brands connect with their consumers.

Erwan LeRoy is Partner at CMSmartconnect. Most recently Executive Vice President of Business Development and General Manager of NFC Solutions and Smart Sensor Products at Thin Film Electronics ASA. Prior to that he was Senior Vice President of Strategic Marketing and General Manager of Sensor Platforms. Erwan held senior business development at Veeco, KLA Tencor and Credence Diagnostics Systems.

See you soon at the Barker Hangar!