Show News

23/12/2018

MakeUp in LosAngeles: Be in the KNOW…with our conferences – DAY 2

As always at the MakeUp in LosAngeles shows, an amazing conference program awaits you on the fringe of the show itself. Trends, brands stories, market news, innovations… All the “hot” subjects of the moment will be covered and explained …

Conference

22/12/2018

Be in the KNOW…with our conferences

Conference

16/12/2018

Get your dose of color… and innovations

The MakeUp in team is in pole position for the next edition of MakeUp in LosAngeles… Lots to share with you in 2 days! We asked our exhibitors what new products they were planning to reveal during the show …

Cosmetics, Innovation, Supplier

10/12/2018

110 exhibitors at MakeUp in LosAngeles, 110 unique business opportunities

We are so proud to welcome these 110 exhibitors during the next edition of MakeUp in LosAngeles held concurrently with Luxe Pack for the second time! Innovations and new products, trends, top-notch speakers, awards… Stay tuned for more information …

Supplier

05/12/2018

Harvest the Green Movement blossoms

Decoding, trends and guidelines at MakeUp in LosAngeles! From Retailers to Brands, from a trend to a mainstream movement, the clean beauty movement took the market by storm. Influenced by the Wellness movement and propelled by a new generation …

Conference, Trend

29/11/2018

MULA x LPLA unlocked – 2 shows: same place, same dates, and same vision

Since last year, MakeUp in LosAngeles and Luxe Pack Los Angeles are held jointly in February at the unusual venue that is the Barker Hangar. In 2018, more than 3.900 visitors have come the way to Santa Monica for …

Conference, Cosmetics, Innovation

21/11/2018

Spotlight on innovation and makeup!

Initiated in New York, last September, Millenials will reveal their favorite make-up products among the 30 IT Products selected by the professional MakeUp in jury and exhibited on the Innovation Tree at the show.Lead by Michele Burke, Make-up Designer …

Innovation, MakeUp

14/11/2018

Indie Brands: a new breed of entrepreneurs

Since the creation of the MakeUp in LosAngeles in 2016, the show has always dedicated a session on indie brands and more specifically on entrepreneurial brands.“Beauty activity has never been so intense and new pioneers have been entering the …

Indie brands

02/10/2018

Cosmetic applicators: how to make the right choice?

On next February 8th, from 2:30 to 4 pm, you’ll know (almost) everything you always wanted to know (without daring to ask) about the most widely used cosmetic applicators. Seven experts will provide a comprehensive view about:– What are …